Our newly redesigned Customers tab is replacing the Leads tab in Roadster Dealer Admin. This is the first of many enhancements designed to provide sales agents with a complete view of a customer’s car-buying journey.
All of the customer’s online and in-store activity will be organized in one aggregated view under the “Activity” section: leads, orders, saved deals with terms, trade-ins and add-ons. Sales agents can see who initiated the activity and any next steps they need to take (displayed as links on the page).
Moreover, agents can now be assigned to customers, not leads. Anytime the customer takes action, the assigned agent will see a notification in the Activity list. They can also exchange messages with customers, add notes and even delete customer records.
If you’re a Roadster customer, please, contact your Dealer Success Manager for more information.
With an increase in customers buying cars from home and a decrease in inventory availability, there’s never been a better time to enable Reservations & Deposits on your Express Store. This feature gives customers the ability to reserve and place a deposit on a vehicle that they can purchase and pick up later.
You get an upfront monetary commitment from car buyers, plus the ability to determine the deposit amount and when the reservation expires. They get peace of mind knowing the vehicle they want will be waiting for them when they’re ready to finalize their purchase.
Become an Express Store expert! Roadster Academy, our online learning portal, enables you to complete courses tailored to your dealership role and become Express Store-certified on your own time, from wherever you’re working.
Having in-depth understanding of how Express Store works and how to guide customers through the online car-buying process is critical to your team’s success — especially now. In fact, team members who are Express Store-certified share vehicles 11x more, start over 10x more orders and complete 8x more orders than those who aren’t.
Roadster customers can enroll in certifications, access on-demand courses and a robust resource library, and sign up for live weekly workshops here.