Doubling Down: Roadster’s Consumer First Approach to Selling Cars

What does a startup from Silicon Valley know about the automotive industry? Nothing — and that’s the point. If you had asked me 3 years ago if I thought we would be partnering with Longo Toyota, the largest dealership in the world, I would have found it hard to wrap my mind around. So, today’s … Continue reading Doubling Down: Roadster’s Consumer First Approach to Selling Cars

Trading in Your Old Car? Consider Three Ways to Go

Used cars are typically the most profitable sales for dealers on a car-by-car basis, largely because shoppers spend all of their time and energy on securing the best possible deal for their new car purchase, while underestimating the potential value of their trade-in.

Roadster.com is re-inventing the used car trade-in process much like it re-invented new car buying. Now you can trade in your car stress-free and get a great deal. Continue reading Trading in Your Old Car? Consider Three Ways to Go