Coming Soon! Buy Flow We’re restructuring the customer buy flow with fewer steps to encourage customers to go further down the funnel. Time consuming tasks will be optional. A more streamlined and simplified checkout flow will reduce friction, resulting in increased customer engagement and higher completion rates. We’re also moving F&I to the front and … Continue reading Coming Soon! Fall Update: Express Storefront
We recently updated our Customers Tab in Dealer Admin to provide agents with an even better user experience — one that makes it easier and more efficient for them to view all customer activity and take the next steps: Instead of scrolling through a long list of Saved Deals, they’re now grouped together by VIN … Continue reading Product Update: Our Customers Tab just got better.
Having a Specials Page within your Express Store is a great way to boost SEO and is a perfect landing page for your marketing campaigns. Pulled directly from the vehicles available in your inventory feed, this new page will automatically display your OEM lease and finance specials. Customers can click on any vehicle to learn … Continue reading Roadster Product Update: Express Store Specials Page
Our newly redesigned Customers tab is replacing the Leads tab in Roadster Dealer Admin. This is the first of many enhancements designed to provide sales agents with a complete view of a customer’s car-buying journey. All of the customer’s online and in-store activity will be organized in one aggregated view under the “Activity” section: leads, … Continue reading Roadster Product Update: Hello, Customers Tab!
Your Express Storefront is packed with ways to help you sell remotely during this unprecedented time. To make it easy, here are 5 key features we recommend doubling down on as you navigate the road ahead. Making an informed decision is a critical aspect of the online car buying experience, especially now when every penny … Continue reading 5 Express Store Features to Help You During COVID-19
Attention Roadster shoppers! Roadster now offers two buying options, Roadster Express and Roadster Concierge. Our recently launched service, Roadster Express, is available for popular vehicles that are in strong supply at dealers. Roadster Concierge will continue to be available for any vehicle, including models with limited dealer inventory. Both services dramatically improve the new car buying … Continue reading Roadster Introduces Roadster Express – 100% Online Car Shopping
Used cars are typically the most profitable sales for dealers on a car-by-car basis, largely because shoppers spend all of their time and energy on securing the best possible deal for their new car purchase, while underestimating the potential value of their trade-in.
Roadster.com is re-inventing the used car trade-in process much like it re-invented new car buying. Now you can trade in your car stress-free and get a great deal. Continue reading Trading in Your Old Car? Consider Three Ways to Go
At Roadster, we see all types of car shoppers in the market every day. Each person comes to Roadster with their own experiences and preconceived notions about car shopping. Unfortunately for all of them, buying a new car is either a dreaded undertaking or analogous to doing battle. We aim to change these feelings for … Continue reading Roadster Optimized: The Five Ways We help You Save
The revelations of Volkswagen’s Dieselgate scandal shocked the world last week. How could a company of VW’s size and reputation deliberately deceive the government and breathing public about emissions from 11 million vehicles? As the sting of such a violation wears off, you might wonder what it means for car shoppers simply wanting affordable clean … Continue reading A Car Shopper’s Guide to the Volkswagen Diesel Scandal