By now, we all know that digital retailing is here to stay. According to our latest Dealer Impact Study, run in May 2021 in conjunction with NADA, 86% of car buyers completed some part of the transaction online. Why such a high rate of adoption? Today’s customers expect to be able to buy everything online, … Continue reading Modern Retail’s Next Chapter: Reducing Friction
NADA is always a whirlwind for everyone involved — meetings, networking, workshops, parties, and more. So what should we make of it all? When someone asks, how was NADA, what will we all say? Now that I am back home and no longer experiencing the Las Vegas haze, I have had time to reflect. #NADA2020 … Continue reading NADA Recap: It Smells Like Progress
In a world where it feels like every industry pundit has provided their 2020 predictions, we wanted to hear directly from those who hold the purse strings — dealer executives responsible for running dealership operations day in and day out. So, we interviewed some of our top dealer partners to see what they had to … Continue reading Top Automotive Retail Predictions for 2020
When you think of amazing omnichannel experiences, do Walmart, Target, Best Buy and Apple make the top of your list? They did for the 1,000 people we surveyed who regularly shop both online and in-store. The goal of the survey was to understand which industries provide omnichannel shoppers across the country the best and worst … Continue reading Omnichannel Retail And Its Impact On Loyalty
The 2019 NADA Workforce Study is underway as we speak, but while we wait for it to be published, you can review what is happening inside your own dealership. My colleague, Mohamed Desouky, wrote a post recently on the True Cost of Your Revolving Door that can help you calculate this for your store. If … Continue reading 8 Tips To Help Reduce Employee Turnover
Digital retailing is a platform for your employees to use in improving and streamlining your sales process; it is not going to rain sales on its own. Continue reading Digital Retailing Is Not A Marketing Expense!