Omnichannel Commerce – The New Norm of Car Buying

Car-buying behavior is changing, driven by customers’ desire for modern convenience. Much like the way they shop for most anything else, more and more customers are going online to complete at least some portion of the car buying experience. As a result, the role of the dealer is changing, too. To stay competitive, progressive dealerships … Continue reading Omnichannel Commerce – The New Norm of Car Buying

Car buying needs a modern makeover 7 reasons to adopt automotive ecommerce

As the founder of Shopstyle in the mid 2000s and now Founder and CEO of automotive ecommerce platform, Roadster, I have been involved in the evolution of ecommerce for some time.  I have seen consumers go from skepticism – “I would never buy clothes without trying them on” – to acquiring most of their closet … Continue reading Car buying needs a modern makeover 7 reasons to adopt automotive ecommerce

Back-To-School Car Buying Advice: Let a Pro Negotiate on Your Behalf

Where did the summer go? It seems like only yesterday that we were wrapping up the last school year and getting ready for a summer vacation—and now the stress of gearing up for endless kinder-schlepping is already upon us. Nerves are further frayed if you have a teenage kid who is a new driver. Buying … Continue reading Back-To-School Car Buying Advice: Let a Pro Negotiate on Your Behalf